(Disruptor) Beam Me Up! Star Trek Timelines Announced.

timelines_logo_color_bitmap_finalI’ve been working with Disruptor Beam for the past couple years to promote their hit social / mobile game, Game of Thrones Ascent. Well, the next big game for the company is based around a similarly huge IP…Star Trek! A story-driven game in which millions of fans will build their ultimate starship and crew, while exploring the vast Star Trek multiverse, Star Trek Timelines will be released across mobile and web platforms. One of the many things that will make this game great is that it brings together content and characters from a variety of Star Trek shows and series. You can have Spock and Captain Picard on your crew simultaneously!

More details about the game will be released as it develops, but we did just announce (in partnership with CBS) these initial details right before PAX East in Boston. Press reception has been great so far! Below is just a small selection of coverage resulting from my media outreach and coordination. Thanks to everyone that covered the news!

GamesBeat / Venture Beat
http://venturebeat.com/2014/04/08/star-trek-timelines-is-the-new-social-role-playing-title-from-the-game-of-thrones-ascent-team/
Beta Boston / Boston Globe
http://betaboston.com/news/2014/04/08/disruptor-beam-launches-new-enterprise-with-star-trek-multiverse-game/
GameSpot
http://www.gamespot.com/articles/new-star-trek-strategy-rpg-announced-by-game-of-thrones-developer/1100-6418844/
Kotaku
http://kotaku.com/every-trek-generation-comes-together-in-star-trek-timel-1560747066
Joystiq
http://www.joystiq.com/2014/04/08/game-of-thrones-ascent-studio-developing-strategic-mobile-star/?ncid=rss_truncated
Polygon
http://www.polygon.com/2014/4/8/5593312/star-trek-timelines-trailer
Polygon (PAX Article / Interview)
http://www.polygon.com/2014/4/14/5614262/star-trek-timelines-disruptor-beam-interview
GameZebo
http://www.gamezebo.com/news/2014/04/17/trekkies-trekkies-star-trek-timelines-good-hands
Licensing.biz
http://www.licensing.biz/news/read/disruptor-beam-to-launch-new-star-trek-game/039881
Inside Mobile Apps
http://www.insidemobileapps.com/2014/04/08/disruptor-beam-announces-star-trek-timelines-for-web-mobile/
GameZebo
http://www.gamezebo.com/news/2014/04/08/star-trek-timelines-next-game-disruptor-beam
TouchArcade
http://toucharcade.com/2014/04/08/developers-of-game-of-thrones-ascent-announce-star-trek-timelines/
Shack News
http://www.shacknews.com/article/83943/star-trek-timelines-social-game-blends-all-the-tv-treks
ToyBook.com
http://toybook.com/disruptor-beam-to-develop-star-trek-strategy-roleplaying-game/
SideQuesting.com (PAX East)
http://www.sidequesting.com/2014/04/pax-east-14-disruptor-beam-star-trek-timelines/
Cult of Mac
http://www.cultofmac.com/273484/star-trek-timelines-set-beam-ipad-mac/
TheSlanted.com
http://theslanted.com/2014/04/14555/star-trek-timelines-latest-srpg-aimed-web-mobile-users/
Digital Spy
http://www.digitalspy.com/gaming/news/a563372/star-trek-timelines-web-and-mobile-game-announced-by-disruptor-beam.html#~oARuAd6K5Mgnav
VG247.com
http://www.vg247.com/2014/04/09/game-of-thrones-ascent-developer-announces-mobile-strategy-star-trek-timelines/
LoreHound.com (PAX East)
http://lorehound.com/news/pax-east-2014-exclusive-star-trek-timelines-revives-whos-your-favorite-captain-debate/
Boston Magazine (PAX East)
http://www.bostonmagazine.com/arts-entertainment/blog/2014/04/10/pax-east-2014-survival-guide/

 

Game of Thrones Ascent’s iPad Launch & Season 4 Kick-Off

I’ve been working with Disruptor Beam for the past couple of years to help promote the company, along with their hit game ‘Game of Thrones Ascent’ based off of the HBO TV series and books by George R.R. Martin. Following a successful Facebook and Web launch in 2013, the team at Disruptor Beam has been focused on the game’s mobile launch. The first mobile platform for the game is iPad, which we just announced last week.  This month has been busy, to say the least!

Leading into our iPad launch, we formally announced a partnership with Kongregate to publish the mobile versions of the game. After some targeted pitching and outreach, the announcement led to some good, positive business-focused coverage including with sites like Polygon and Pocket Gamer.

As we eased into our launch day, which occurred just in time for the Season 4 premiere of the show on HBO, I helped to line up numerous stories across gaming media to help promote the game and drive installs. Coverage appeared across sites like GameSpot, Kotaku, VentureBeat, Fortune, ShackNews and many others (see a selection of coverage further below). The game was also featured by Apple during launch week, which was a huge win for the company!

Elicia on ThroneAs the iPad version of the game was taking off, the Season 4 premiere was just on the horizon! The Disruptor Beam team was invited to HBO to attend a special pre-screening of the first episode in Boston. For about 400 attendees, the Disruptor Beam team was able to showcase the tablet version of the game to attendees. Plus, the majority of the staff attended the event itself because, well, who wouldn’t miss an event like this one! We all got to sit upon the iron throne, enjoy the first episode, and talk up our new iPad game!

Here’s a photo of me sitting on the throne – I just happen to be pregnant as well, so this is my “Mother of Dragons” pose 🙂

Selection of iPad Launch Day Coverage

GameSpot.com

http://www.gamespot.com/articles/play-this-game-of-thrones-ipad-game-while-you-wait-for-the-show-to-come-back/1100-6418564/

Kotaku.com

http://kotaku.com/the-social-strategy-of-game-of-thrones-ascent-is-now-a-1552283747

Polygon.com

http://www.polygon.com/2014/3/26/5551390/game-of-thrones-ascent-out-now-on-ios-android-version-coming-soon

Fortune / CNN

http://tech.fortune.cnn.com/2014/04/04/game-of-thrones/

ShackNews.com

http://www.shacknews.com/article/83734/game-of-thrones-ascent-out-now-on-ios

VentureBeat / GamesBeat

http://venturebeat.com/2014/03/26/winter-is-coming-to-the-ipad-game-of-thrones-ascent-now-available-for-apples-tablets/

SlidetoPlay.com

http://www.slidetoplay.com/news/game-of-thrones-ascent-released/

TouchArcade.com

http://toucharcade.com/2014/03/26/new-iphone-games-march-27/

Pocket Gamer (news)

http://www.pocketgamer.co.uk/r/iPad/Game+of+Thrones%3A+Ascent/news.asp?c=58480

Pocket Gamer (review)

http://www.pocketgamer.co.uk/r/iPad/Game+of+Thrones%3A+Ascent/review.asp?c=58571

Pocket Gamer (guide)

http://www.pocketgamer.co.uk/r/iPad/Game+of+Thrones%3A+Ascent/feature.asp?c=58636

CultofMac.com (News)

http://www.cultofmac.com/271768/winter-coming-ipad-game-thrones-ascent/

InsideMobileApps.com

http://www.insidemobileapps.com/2014/03/27/disruptor-beam-brings-game-of-thrones-ascent-to-ipad/

148Apps.com

http://www.148apps.com/news/game-thrones-ascent-game-based-popular-show-ipad/

BetaBoston.com

http://betaboston.com/gallery/2014/03/31/game-of-thrones-ascent-ipad-apple-facebook-disruptor-beam/

Pocket-Lint.com

http://www.pocket-lint.com/news/128264-think-you-re-ready-for-game-of-thrones-season-4-10-ways-to-enjoy-it-even-more

EuroGamer.net

http://www.eurogamer.net/articles/2014-03-27-game-of-thrones-ascent-hits-ipad

GameSided.com

http://gamesided.com/2014/03/28/winter-comes-mobile-game-of-thrones-ascent-now-ios/

TheSlanted.com

http://theslanted.com/2014/03/14339/ahead-game-thrones-season-four-premiere-ascent-launches-ipad/

Arcade Sushi (review)

http://arcadesushi.com/game-of-thrones-ascent-review-ios/

Digital Spy (review)

http://www.digitalspy.com/gaming/levelup/a561553/mobile-reviews-game-of-thrones-ascent-star-wars-assault-team-more.html#~oAbbYpcyZuVvhR

iPad Insight (review)

http://ipadinsight.com/ipad-app-reviews/ipad-game-review-game-of-thrones-ascent/

onRPG.com

http://www.onrpg.com/articles/editorial/game-of-thrones-ascent-now-on-ipad-in-time-for-season-4/

9to5Mac.com

http://9to5mac.com/2014/03/26/hbos-game-of-thrones-ascent-game-comes-to-ipad-ahead-of-season-4-debut/

GameMob.com

http://gamemob.com/news/game-of-thrones-ascent-is-now-available-on-ipad/

TabTimes.com

http://tabtimes.com/news/ipad-game/2014/03/26/game-thrones-ascent-ascended-ipad-today-android-release-imminent

VG247.com

http://www.vg247.com/2014/03/27/game-of-thrones-ascent-out-now-on-ipad/

PocketTactics.com

http://www.pockettactics.com/news/ios-news/new-releases/tonight-sometimes-die-little-big-adventure-shattered-planet/

PadGadget.com

http://www.padgadget.com/2014/03/26/winter-is-coming-game-of-thrones-ascent-is-now-available-in-the-app-store/

Demiurge & Disruptor Beam Take Over NECN

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Mobile games have exploded in recent years. The Boston area has been no exception with the landscape of developers in the area showcasing this fact. Many new mobile development studios have been founded in recent years and even some established local game developers have re-focused their energy into mobile games vs. console games.

Two of my clients, both Demiurge Studios (Marvel Puzzle Quest) and Disruptor Beam (Game of Thrones Ascent), are currently focused on mobile. So, I recently pitched a story to New England Cable News (NECN) about the rising popularity of mobile games among local game developers, and what it is like to do business in the state. The result was an awesome “CEO Corner” segment featuring both Hank Howie, COO of Disruptor Beam, and Albert Reed, CEO & Co-Founder of Demiurge Studios. The episode aired throughout this past weekend and was posted on the website. Check out some photos below or watch the show (split into three segments) here:

http://www.necn.com/02/02/14/CEO-Corner-How-to-begin-a-career-in-gami/landing_ceocorner.html?blockID=862441&feedID=11130

http://www.necn.com/02/02/14/CEO-Corner-Bringing-video-games-to-you/landing_ceocorner.html?blockID=862439&feedID=11130

http://www.necn.com/02/02/14/CEO-Corner-A-day-in-the-life-of-a-game-p/landing_ceocorner.html?blockID=862440&feedID=11130

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Game of Thrones Ascent Ascends @ Comic-Con San Diego!

I’ve been working with Disruptor Beam to promote their hit social game – Game of Thrones Ascent – since early 2012. Aside from the game itself, which has been very well received by players, another part of its success is the widespread popularity of HBO’s hit TV series and George R.R. Martin’s series of books. The studio’s relationship with HBO and HBO’s willingness to support the game however it can, has also opened many doors for us in terms of PR and promotions.

For example, through the studio’s partnership with HBO we were able to promote the game via an on-site and very well-attended “Join the Realm” exhibition at San Diego Comic-Con this past week.  Not only did the Disruptor Beam team meet with and demo the game for thousands of hardcore Game of Thrones fans, they were able to schmooze with some stars from the show and even some impressive cosplayers.

I just had to share these pictures of Khalessi and her Unsullied playing the game. Priceless.

Khalessi at Comic-Con

 

Khalessi at Comic-Con 2

VentureFizz.com Contribution: Winning the Game of Game of Thrones

VentureFizz is a one stop destination for what is buzzing within Boston’s tech sector, including a job board, comprehensive event calendar and, of course, its blog. I was recently asked to help contribute to the growth of VentureFizz’ coverage of the local game development scene. I hold a key role within this ecosystem, working with a handful of Boston-based companies and organizations dedicated to games. Given this fact and my passion for the Boston game development community, I jumped at the chance to contribute and to help spread the word about all of the great game-related work happening right here in Massachusetts.

My first article “Winning the Game of Game of Thrones: Disruptor Beam’s Tale” is up now, which discusses my client Disruptor Beam’s rise to the throne with their new social game, Game of Thrones Ascent.

Stay tuned to VentureFizz.com for more articles from me in the future!

VentureFizz Game of Thrones

Game of Thrones Ascent Open Beta Launch – FTW!

Game of Thrones AscentFor the past 4 or 5 months, I’ve been working with the team at Disruptor Beam and also collaborating with HBO on the launch of open beta for Game of Thrones Ascent, the first ever social game based on HBO’s TV series and George R.R. Martin’s books.

Our beta launch was a ripe opportunity to communicate with key gaming, technology, entertainment and Boston-based media about the game and explain to press (and fans) why it is different from other Facebook games on the market today. After months of planning and prep for our launch, we saw widespread coverage of the game during its launch week, as a result of my efforts.

It was an incredible experience to help promote a game based on a franchise that I absolutely adore and to witness over 100k people who share my passion hop into the game in less than a week’s time span, was amazing. To give you a sense of some of the coverage I was able to secure, below is a summary of just a handful of the best stories that were posted surrounding the game’s open beta launch!

Boston Globe: “Hub Firm’s Game of Thrones Game Set to Launch on Facebook” http://bostonglobe.com/business/2013/02/21/boston-video-game-company-disruptor-beam-launches-game-thrones-ascent/4zuDMb4sSWchBLFU1Lmq9J/story.html

Kotaku

 

Kotaku: “Facebook is the Perfect Place to Play a Game of Thrones”
http://kotaku.com/5986013/facebook-is-the-perfect-place-to-play-a-game-of-thrones

Mashable: “Game of Thrones Facebook Game Now Open to Fans”
http://mashable.com/2013/02/25/game-of-thrones-facebook/

Games.com: “Game of Thrones Ascent Charges Into Open Beta on Facebook”http://blog.games.com/2013/02/21/game-of-thrones-ascent-launch/

GameZebo.com: “Game of Thrones Ascent Review”
http://www.gamezebo.com/games/game-thrones-ascent/review

Massively / Joystiq.com: “Rise and Shiny: Game of Thrones Ascent”
http://massively.joystiq.com/2013/03/03/rise-and-shiny-game-of-thrones-ascent/

Inside Social Games: “Game of Thrones Ascent Review”
http://www.insidesocialgames.com/2013/02/22/game-of-thrones-ascent-review/

The Escapist: “Game of Thrones Ascent Enters Open Beta” http://www.escapistmagazine.com/news/view/122295-Game-of-Thrones-Facebook-Game-Enters-Open-Beta